Advertising Quotes

498 Sourced quotes

This false distance is present everywhere: in spy films, in Godard, in modern advertising, which uses it continually as a cultural allusion. It is not really clear in the end whether this 'cool' smile is the smile of humour or that of commercial complicity. This is also the case with pop, and its smile ultimately encapsulates all its ambiguity: it is not the smile of critical distance, but the smile of collusion

Jean Baudrillard

However much we would like advertising to be a science - because life would be simpler that way - the fact is that it is not. It is a subtle, ever-changing art, defying formularization, flowering on freshness and withering on imitation; where what was effective one day, for that very reason, will not be effective the next, because it has lost the maximum impact of originality.

There are quite a few votes to be won by saying we will tax advertising or stop it.

Ideally, advertising aims at the goal of a programmed harmony among all human impulses and aspirations and endeavors. Using handicraft methods, it stretches out toward the ultimate electronic goal of a collective consciousness.

Marshall McLuhan

The news had stirred him strangely. He listened for bulletins on the radio, which he had seldom turned on after finding that its basic function was advertising things for sale.

Ursula K. Le Guin

The Internet holds immense potential as a marketing tool. As an interactive medium that reaches around the world, it promises an interpersonalization of advertising. As mass communication becomes mass-interpersonal communication, marketing efforts become more efficient, effective, and extensive.

Jef I. Richards

It takes good clients to make a good advertising agency. Regardless of how much talent an ad agency may have, it is ineffective without good products and services to advertise.

The only purpose of advertising is to make sales. It is profitable or unprofitable according to its actual sales.

Claude C. Hopkins

... the biggest obstacle to good advertising is the client. - Mr. Hankin

Dorothy L. Sayers

For marketers... the mass media are no longer the sole choice. Traditional media retain an important advantage: the 'rub-off' credibility that accrues from being part of a broadcast or publication invited into the home. But for many marketers, media advertising is a shotgun. The new technologies provide rifles, which can target prime prospects.

Stanley Norman Cohen

Redd Towers Apartments, whose advertising slogan, 'If you lived here, you'd be home by now,' did little to fill vacancies.

Your face is a billboard advertising your philosophy of life!

Barbara Johnson

The gentlest and most insidious way we are dominated by the body politic is by the official versions of the good life that are implicit in advertising and propaganda. Happiness is a new car, a color TV—fill in the gap with your own freely chosen artificially stimulated desire.

Who are the advertising men kidding, besides the European tourist? Between the tired, sad, gentle faces of the subway riders and the grinning Holy Families of the Ad-Mass, there exists no possibility of even a wishful identification.

I don't like this world. I definitely do not like it. The society in which I live disgusts me; advertising sickens me; computers make me puke.

Michel Houellebecq

If Muslim people do not change their mind in spite of the changes of social conditions, and if we supplement Islamic courtesy and law without explaining and advertising real Islamic beliefs at the same time, then it is impossible to save the minds of the people.

Mass consumption, advertising, and mass art are a corporate Frankenstein; while they reinforce the system, they also undermine it. By continually pushing the message that we have the right to gratification now, consumerism at its most expansive encouraged a demand for fulfillment that could not so easily be contained by products…

All our advertising is propaganda, of course, but it has become so much a part of our life, is so pervasive, that we just don't know what it is propaganda for.

Google never did any advertising. They're like dealers; they sell the stuff, but they know better than to use it themselves.

At one of the largest advertising agencies in America psychologists on the staff are probing sample humans in an attempt to find how to identify, and beam messages to, people of high anxiety, body consciousness, hostility, passiveness, and so on.

I long for the day when advertising will become a business for a grown man.

If we are to have a stabilized market demand, selling pressure should be maintained... perhaps increased...at the first sign of a decline in business. I know of no single way business managers can do more to stabilize market demand than through greater stabilization of sales and advertising expenditures.

Paul G. Hoffman

You know why Madison Avenue advertising has never done well in Harlem? We're the only ones who know what it means to be Brand X.

Advertising [...] makes you spend money you haven't got for things you don't want.

To think that the effects of advertising, such a potent environment in any industrialized country, could be limited to economics, is as absurd as assuming that the effects of a hot climate upon a culture could be limited to tropical diseases.