Brand is everything, the stuff you want to communicate to consumers and the stuff you communicate despite yourself.


Brand Warfare: 10 Rules for Building the Killer Brand (ed. McGraw Hill Professional, 2002) - ISBN: 9780071398503

David F. D'Alessandro Quotes

Brand is everything, the stuff you want to communicate to consumers and the stuff you communicate despite yourself.

Brand is everything, the stuff you want to communicate to consumers and the stuff you communicate despite yourself.

Brand is everything, the stuff you want to communicate to consumers and the stuff you communicate despite yourself.

Brand is everything, the stuff you want to communicate to consumers and the stuff you communicate despite yourself.