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Seth Godin -
Remarkable
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If you can't be remarkable, perhaps you should consider doing nothing until you can.
Seth Godin
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We have little choice but to move beyond quality and seek remarkable, connected, and new. Remarkable, as you've already figured out, demands initiative.
Seth Godin
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Art is never defect-free. Things that are remarkable never meet spec, because that would make them standardized, not worth talking about.
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How dare you settle for less when the world has made it so easy for you to be remarkable?
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Remarkable marketing is the art of building things worth noticing right into your product or service. Not slapping on marketing as a last-minute add-on, but understanding that if your offering itself isn't remarkable, it's invisible.
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I don't think there's a shortage of remarkable ideas. I think your business has plenty of great opportunities to do great things. Nope, what's missing isn't the ideas. It's the will to execute them.
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Nobody says, 'Yeah, I'd like to set myself up for some serious criticism!' And yet, the only way to be remarkable is to do just that.
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If you're remarkable it's likely that some people won't like you.
Seth Godin
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Remarkable visions and genuine insight are always met with resistance. And when you start to make progress, your efforts are met with even more resistance. Products, services, career paths... whatever it is, the forces for mediocrity will align to stop you, forgiving no errors and never backing down until it's over
Seth Godin
Quote of the day
Nobody ever did anything very foolish except from some strong principle.
William Lamb, 2nd Viscount Melbourne
Seth Godin
Creative Commons
Born:
July 10, 1960
(age 64)
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