Nir Eyal Quote

You'll often find that people's declared preferences - what they say they want - are far different from their revealed preferences - what they actually do.


Hooked: How to Build Habit-Forming Products (ed. Penguin UK, 2014) - ISBN: 9780241971857


You'll often find that people's declared preferences - what they say they want - are far different from their revealed preferences - what they...

You'll often find that people's declared preferences - what they say they want - are far different from their revealed preferences - what they...

You'll often find that people's declared preferences - what they say they want - are far different from their revealed preferences - what they...

You'll often find that people's declared preferences - what they say they want - are far different from their revealed preferences - what they...