They may then be willing to cast principled votes based on an educated understanding of the public interest in the face of polls suggesting that the public itself may have quite a different understanding of where its interest lies.
Bio: Gordon M. Bethune is a retired US airline executive. He was the CEO of Continental Airlines from 1994 until his retirement at the end of 2004. He currently serves on the boards of Honeywell, Sprint, Prudential Financial.