There's a rule they don't teach you at the Harvard Business School. It is, if anything is worth doing, it's worth doing to excess.
Comment after a 1977 Polaroid shareholder's meeting, as quoted in The Icarus Paradox : How Exceptional Companies Bring About Their Own Downfall; New Lessons in the Dynamics of Corporate Success, Decline, and Renewal (1990) by Danny Miller, p. 126