Benoît Mandelbrot Quote

Smooth shapes are very rare in the wild but extremely important in the ivory tower and the factory, and besides were my love when I was a young man. Cauliflowers exemplify a second area of great simplicity, that of shapes which appear more or less the same as you look at them up close or from far away, as you zoom in and zoom out.
Before my work, those shapes had no use, hence no word was needed to denote them. My work created such a need and I coined "fractals."

A Theory of Roughness (2004)