Seth Godin - Tribe Quotes

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A tribe is a group of people connected to one another, connected to a leader, and connected to an idea. For millions of years, human beings have been part of one tribe or another. A group needs only two things to be a tribe: a shared interest and a way to communicate.

Seth Godin
Leaders lead when they take positions, when they connect with their tribes, and when they help the tribe connect to itself.

Seth Godin
Yes, I think it's okay to abandon the big, established, stuck tribe. It's okay to say to them, "You're not going where I need to go, and there's no way I'm going to persuade all of you to follow me. So rather than standing here watching the opportunities fade away, I'm heading off. I'm betting some of you, the best of you, will follow me.

Seth Godin
If your team is filled with people who work for the company, you'll soon be defeated by tribes of people who work for a cause.

Seth Godin
Great leaders create movements by empowering the tribe to communicate. They establish the foundation for people to make connections, as opposed to commanding people to follow them.

Seth Godin
The real power of tribes has nothing to do with the Internet and everything to do with people.

Seth Godin
Two different things: A crowd is a tribe without a leader. A crowd is a tribe without communication. Most organizations spend their time marketing to the crowd. Smart organizations assemble the tribe.

Seth Godin
Great leaders don't try to please everyone. Great leaders don't water down their message in order to make the tribe a bit bigger. Instead, they realize that a motivated, connected tribe in the midst of a movement is far more powerful than a larger group could ever be.

Seth Godin