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Sergio Zyman -
The end of advertising as we know it (2002)
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If you don't keep giving customers reasons to buy from you, they won't
Sergio Zyman
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A brand is essentially a container for a customer's complete experience with the product or company.
Sergio Zyman
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You are never given a wish without also being given the power to make it true. You may have to work for it, however.
Richard Bach
Sergio Zyman
Born:
July 30, 1945
(age 80)
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