Good advertising can make people buy your product even if it sucks... A dollar spent on brainwashing is more cost-effective than a dollar spent on product improvement.
The Dilbert principle (ed. 1996) - ISBN: 9780752222875
Good advertising can make people buy your product even if it sucks... A dollar spent on brainwashing is more cost-effective than a dollar spent on product improvement.
The Dilbert principle (ed. 1996) - ISBN: 9780752222875