Richard Cyert Quote

We believe that, in order to understand contemporary economic decision making, we need to supplement the study of market factors with an examination of the internal operation of the firm – to study the effects of organizational structure and conventional practice on the developments of goals, the formation of expectations, and the execution of choices.


p. 1 - A behavioral theory of the firm, 1959

Picture Quote 1

We believe that, in order to understand contemporary economic decision making, we need to supplement the study of market factors with an examination...

Picture Quote 2

We believe that, in order to understand contemporary economic decision making, we need to supplement the study of market factors with an examination...

Picture Quote 3

We believe that, in order to understand contemporary economic decision making, we need to supplement the study of market factors with an examination...

Picture Quote 4

We believe that, in order to understand contemporary economic decision making, we need to supplement the study of market factors with an examination...