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The key question companies need to address is not 'Should we make mistakes?' but rather 'Which mistakes should we make in order to test our deeply held assumptions?'
Paul J. H. Schoemaker
Quote of the day
The complexity of things - the things within things - just seems to be endless. I mean nothing is easy, nothing is simple.
Alice Munro
Paul J. H. Schoemaker
Born:
April 4, 1949
(age 76)
Bio:
Paul J. H. Schoemaker, Ph.D. is an academic, author, and an expert in the fields of strategic management and decision making.
Paul J. H. Schoemaker on Wikipedia
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