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Patrick Dixon -
Future
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The future of marketing belongs to honest information, accurate data and clear claims based on truth.
Patrick Dixon
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Business strategy is the battleplan for a better future.
Patrick Dixon
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The future is about emotion: reactions to events are usually far more important than the events themselves.
Patrick Dixon
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All the most powerful speeches ever made point to a better future.
Patrick Dixon
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The Six Faces of the FUTURE are: Fast, Urban, Tribal, Universal, Radical and Ethical
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Listen to your customers but don't (always) believe what they say - they know even less about the future than you.
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Every product and service is sold on the promise of a better future. The purpose of business is to deliver on the promise, and profit is the reward for doing so.
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Institutional blindness is a major threat to the future of all corporations.
Patrick Dixon
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Take hold of your future or the future will take hold of you - be futurewise.
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The key to understanding the future is one word: sustainability.
Patrick Dixon
Quote of the day
Nobody ever did anything very foolish except from some strong principle.
William Lamb, 2nd Viscount Melbourne
Patrick Dixon
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Born:
1957
(age 67)
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