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Marshall McLuhan -
The Gutenberg Galaxy (1962)
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The portability of the book, like that of the easel-painting, added much to the new culture of individualism.
Marshall McLuhan
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Literacy, in translating man out of the closed world of tribal depth and resonance, gave man an eye for an ear and ushered him into a visual open world of specialized and divided consciousness.
Marshall McLuhan
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The world of visual perspective is one of unified and homogeneous space. Such a world is alien to the resonating diversity of spoken words. So language was the last art to accept the visual logic of Gutenberg technology, and the first to rebound in the electric age.
Marshall McLuhan
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Print altered not only the spelling and grammar but the accentuation and inflection of languages, and made bad grammar possible.
Marshall McLuhan
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Quote of the day
Chaos is a name for any order that produces confusion in our minds.
George Santayana
Marshall McLuhan
Creative Commons
Born:
July 21, 1911
Died:
December 31, 1980
(aged 69)
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