Marshall McLuhan Quote

The "message" of any medium or technology is the change of scale or pace or pattern that it introduces into human affairs.


Understanding Media (1964)


The message of any medium or technology is the change of scale or pace or pattern that it introduces into human affairs.

The message of any medium or technology is the change of scale or pace or pattern that it introduces into human affairs.

The message of any medium or technology is the change of scale or pace or pattern that it introduces into human affairs.

The message of any medium or technology is the change of scale or pace or pattern that it introduces into human affairs.