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Marshall McLuhan Quotes
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The bias of each medium of communication is far more distorting than the deliberate lie.
Marshall McLuhan
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Bless advertising art for its pictorial vitality and verbal creativity.
Marshall McLuhan
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The specialist is one who never makes small mistakes while moving towards the grand fallacy.
Marshall McLuhan
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Environments are not just containers, but are processes that change the content totally.
Marshall McLuhan
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The electric light is pure information. It is a medium without a message.
Marshall McLuhan
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Manuscript culture is conversational if only because the writer and his audience are physically related by the form of publication as performance.
Marshall McLuhan
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The divorce of poetry and music was first reflected by the printed page.
Marshall McLuhan
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The products of modern science are not in themselves good or bad; it is the way they are used that determines their value.
Marshall McLuhan
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We now live in a technologically prepared environment that blankets the earth itself. The humanly contrived environment of electric information and power has begun to take precedence over the old environment of "nature." Nature, as it were, begins to be the content of our technology.
Marshall McLuhan
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Since Sputnik, the earth has been wrapped in a dome-like blanket or bubble. Nature ended.
Marshall McLuhan
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The more you make people alike, the more competition you have. Competition is based on the principle of conformity.
Marshall McLuhan
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Aretino, like Rabelais and Cervantes, proclaimed the meaning of Typography as Gargantuan, Fantastic, Supra-human.
Marshall McLuhan
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Audile-tactile space is the space of involvement. We lose "touch" without it. Visual space is the space of detachment.
Marshall McLuhan
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Interface, of the resonant interval as 'where the action is', whether chemical, psychic or social, involves touch.
Marshall McLuhan
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Typography tended to alter language from a means of perception and exploration to a portable commodity.
Marshall McLuhan
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With TV, came the icon, the inclusive image, the inclusive political posture or stance.
Marshall McLuhan
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Where the whole man is involved there is no work. Work begins with the division of labor.
Marshall McLuhan
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Formal logic and the logical syllogism encapsulate connectedness in reasoning.
Marshall McLuhan
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Sentimentality, like pornography, is fragmented emotion; a natural consequence of a high visual gradient in any culture.
Marshall McLuhan
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Ours is a brand-new world of allatonceness [all-at-once-ness]. 'Time' has ceased, 'space' has vanished. We now live in a global village...a simultaneous happening...The new electronic interdependence recreates the world in the image of a global village.
Marshall McLuhan
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Violence is the effort to maintain and restore a weakened psyche.
Marshall McLuhan
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Dialectic functions by converting everything it touches into figure but metaphor is a means of perceiving one thing in terms of another.
Marshall McLuhan
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Current concern with reading and spelling reform steers away from visual to auditory stress.
Marshall McLuhan
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Current illusion is that science has abolished all natural laws.
Marshall McLuhan
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Nowadays there is no conversation at all. Teachers distrust talk as much as business men.
Marshall McLuhan
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People hope that if they scream loudly enough about "values" then others will mistake them for serious, sensitive souls who have higher and nobler perceptions than ordinary people. Otherwise, why would they be screaming? Moral bitterness is a basic technique for endowing the idiot with dignity.
Marshall McLuhan
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Explore the situation. Statements are expendable. Don't keep on looking in the rearview mirror and defending the status quo which is outmoded the moment it happened.
Marshall McLuhan
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The method of our time is to use not a single but multiple models for exploration...
Marshall McLuhan
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Our technology forces us to live mythically, but we continue to think fragmentarily, and on single, separate planes.
Marshall McLuhan
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In experimental art, men are given the exact specifications of coming violence to their own psyches from their own counter-irritant or technology... But the counter-irritant usually proves a greater plague than the initial irritant, like a drug habit.
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Quote of the day
Nobody ever did anything very foolish except from some strong principle.
William Lamb, 2nd Viscount Melbourne
Marshall McLuhan
Creative Commons
Born:
July 21, 1911
Died:
December 31, 1980
(aged 69)
Bio:
Herbert Marshall McLuhan was a Canadian philosopher of communication theory and a public intellectual.
Known for:
Understanding Media (1964)
The Gutenberg Galaxy (1962)
The Mechanical Bride (1951)
From Cliché to Archetype (1970)
Most used words:
man
media
technology
space
environment
culture
electric
visual
medium
ground
human
people
age
form
war
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