More about Leon Festinger
Leon Festinger Quotes
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A MAN WITH A CONVICTION is a hard man to change. Tell him you disagree and he turns away. Show him facts or figures and he questions your sources. Appeal to logic and he fails to see your point.
When dissonance is present, in addition to trying to reduce it, the person will actively avoid situations and information which would likely increase the dissonance.
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It is not the answer that enlightens, but the question.
May 8, 1919
February 11, 1989
Leon Festinger was an American social psychologist, perhaps best known for cognitive dissonance and social comparison theory.
A theory of cognitive dissonance (1957)
When Prophecy Fails (1956)
Social pressures in informal groups (1950)
Conflict, decision, and dissonance (1964)
The human legacy (1983)
Leon Festinger on Wikipedia
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