Quote of the day
At last, in 1611, was made, under the auspices of King James, the famous King James version; and this is the great literary monument of the English language.
Kevin Lane Keller
Born: June 23, 1956 (age 67)
Bio: Kevin Lane Keller is the E. B. Osborn Professor of Marketing at the Tuck School of Business at Dartmouth College. He is most notable for having authored Strategic Brand Management, a widely used text on brand management.
Known for:
- Strategic Brand Management (2003)
- Administração de Marketing (2006)
- Best practice cases in branding (2003)
- Keller: Ideas into Action (2000)
- Evaluating Diversity Training (1995)