Word of mouth is the primary factor behind 20 percent to 50 percent of all purchasing decisions.


Contagious: Why Things Catch On (ed. Simon and Schuster, 2016) - ISBN: 9781451686586

Jonah Berger Quotes

Word of mouth is the primary factor behind 20 percent to 50 percent of all purchasing decisions.

Word of mouth is the primary factor behind 20 percent to 50 percent of all purchasing decisions.

Word of mouth is the primary factor behind 20 percent to 50 percent of all purchasing decisions.

Word of mouth is the primary factor behind 20 percent to 50 percent of all purchasing decisions.