John Caples Quote

Don't underestimate the value of beginning a headline by naming the people you want to reach.


Making Ads Pay: Timeless Tips for Successful Copywriting (ed. Courier Corporation, 2011) - ISBN: 9780486486017


Don't underestimate the value of beginning a headline by naming the people you want to reach.

Don't underestimate the value of beginning a headline by naming the people you want to reach.

Don't underestimate the value of beginning a headline by naming the people you want to reach.

Don't underestimate the value of beginning a headline by naming the people you want to reach.