Jack Valenti Quote

We count it crucial to make regular soundings to find out how the public perceives the rating program, and to measure the approval and disapproval of what we are doing... The rating system isn't perfect but, in an imperfect world, it seems each year to match the expectations of those whom it is designed to serve — parents of America.


The Voluntary Movie Rating System (2004)


We count it crucial to make regular soundings to find out how the public perceives the rating program, and to measure the approval and disapproval of ...

We count it crucial to make regular soundings to find out how the public perceives the rating program, and to measure the approval and disapproval of ...

We count it crucial to make regular soundings to find out how the public perceives the rating program, and to measure the approval and disapproval of ...

We count it crucial to make regular soundings to find out how the public perceives the rating program, and to measure the approval and disapproval of ...