Ikujiro Nonaka Quote

Any organization that deals with a changing environment ought not only to process information efficiently, but also create information and knowledge.


Nonaka, I. (1994) A dynamic theory of organizational knowledge creation, Organization Science, Vol.5, No.1, February, p. 14. Quoted in: Bratianu (2010). - 'The Knowledge-creating Company, 1995


Any organization that deals with a changing environment ought not only to process information efficiently, but also create information and knowledge.

Any organization that deals with a changing environment ought not only to process information efficiently, but also create information and knowledge.

Any organization that deals with a changing environment ought not only to process information efficiently, but also create information and knowledge.

Any organization that deals with a changing environment ought not only to process information efficiently, but also create information and knowledge.