Igor Ansoff Quotes

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A natural companion to the competitive advantage is the synergy component of strategy. This requires that opportunities within the scope possess characteristics which will enhance synergy.

Igor Ansoff

This theory maintains that the objectives of the firm should be derived by balancing the conflicting claims of the various 'stakeholders' in the firm: managers, workers, stockholders, suppliers, vendors. The firm has a responsibility to all of these and must configure its objectives so as to give each a measure of satisfaction. Profit which is a return on investment to the stockholder is one of such satisfactions, but does not receive special predominance in the objective structure,

Igor Ansoff

The triplet of specifications - the product-market scope, the growth vector and the competitive advantage - describes the firm's product-market path in the external environment.

Igor Ansoff

By searching out opportunities which match its strengths the firm can optimize the synergistic effects.

Igor Ansoff

Igor Ansoff

Igor Ansoff

Born: December 12, 1918

Died: July 14, 2002 (aged 83)

Bio: Harry Igor Ansoff was a Russian American applied mathematician and business manager. He is known as the father of strategic management.

Known for:

Implanting strategic management (1984)
The new corporate strategy (1988)
Strategic Management (1979)
Business strategy: selected readings (1969)

Igor Ansoff on Wikipedia

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