Frank Luntz Quotes

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Winners know what makes people tick by effectively tapping into our fears and aspirations. By listening very carefully and then repeating almost word-for-word exactly what they've heard, winners know how to articulate compelling needs—and products to satisfy those needs—that people didn't even know they wanted.

Frank Luntz

Frank Luntz

Frank Luntz

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Born: February 23, 1962 (age 63)

Bio: Frank I. Luntz is an American political consultant, pollster, and "public opinion guru" best known for developing talking points and other messaging for various Republican causes.

Frank Luntz on Wikipedia

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