Because startups often accidentally build something nobody wants, it doesn't matter much if they do it on time and on budget. The goal of a startup is to figure out the right thing to build - the thing customers want and will pay for - as quickly as possible.


The Lean Startup (ed. Crown Business, 2011) - ISBN: 9780307887917

Eric Ries Quotes

Because startups often accidentally build something nobody wants, it doesn't matter much if they do it on time and on budget. The goal of a startup...

Because startups often accidentally build something nobody wants, it doesn't matter much if they do it on time and on budget. The goal of a startup...

Because startups often accidentally build something nobody wants, it doesn't matter much if they do it on time and on budget. The goal of a startup...

Because startups often accidentally build something nobody wants, it doesn't matter much if they do it on time and on budget. The goal of a startup...