Many manufacturers secretly question whether advertising really sells their product, but are vaguely afraid that their competitors might steal a march on them if they stopped.


Ogilvy on Advertising (1985), New York: Vintage Books, p. 171.


Many manufacturers secretly question whether advertising really sells their product, but are vaguely afraid that their competitors might steal a...

Many manufacturers secretly question whether advertising really sells their product, but are vaguely afraid that their competitors might steal a...

Many manufacturers secretly question whether advertising really sells their product, but are vaguely afraid that their competitors might steal a...

Many manufacturers secretly question whether advertising really sells their product, but are vaguely afraid that their competitors might steal a...