Bill Bernbach Quote

The purpose of advertising is to sell. That is what the client is paying for and if that goal does not permeate every idea you get, every word you write, every picture you take, you are a phony and you ought to get out of the business.


Bill Bernbach Said (1989)

Picture Quote 1

The purpose of advertising is to sell. That is what the client is paying for and if that goal does not permeate every idea you get, every word you...

Picture Quote 2

The purpose of advertising is to sell. That is what the client is paying for and if that goal does not permeate every idea you get, every word you...

Picture Quote 3

The purpose of advertising is to sell. That is what the client is paying for and if that goal does not permeate every idea you get, every word you...

Picture Quote 4

The purpose of advertising is to sell. That is what the client is paying for and if that goal does not permeate every idea you get, every word you...