Anita Roddick Quotes

39 Sourced Quotes

It is immoral to trade on fear. It is immoral constantly to make women feel dissatisfied with their bodies. It is immoral to deceive a customer by making miracle claims for a product. It is immoral to use a photograph of a glowing sixteen-year-old to sell a cream aimed at preventing wrinkles in a forty-year-old.

Anita Roddick
First, you have to have fun. Second, you have to put love where your labour is. Third, you have to go in the opposite direction to everyone else.

Anita Roddick
I think that business practices would improve immeasurably if they were guided by 'feminine' principles—qualities like love and care and intuition.

Anita Roddick
To succeed you have to believe in something with such a passion that it becomes a reality.

Anita Roddick
We will compromise on almost anything, but not on our values, or our aesthetics, or our idealism, or our sense of curiosity.

Anita Roddick
Business itself is now the most powerful force for change in the world today, richer and faster by far than most governments. And what is it doing with this power? It is using free trade, the most powerful weapon at its disposal, to tighten its grip on the globe.

Anita Roddick
Running a company on market research is like driving while looking in the rear view mirror.

Anita Roddick
Never feel too small or powerless to make a difference.

Anita Roddick
I think it is completely immoral for a shop to trade in the middle of a community, to take money and make profits from that community and then ignore the existence of that community, its needs and problems.

Anita Roddick