William Randolph Hearst Quote

SEVENTH, the text of a newspaper must tell the news.
The headlines must tell the news.
The pictures must tell the news.
The subheads and subtitles must tell the news.
Please see that the newspapers perform this function.


Instructions to E.D. Coblentz (March 1, 1938)


SEVENTH, the text of a newspaper must tell the news. The headlines must tell the news. The pictures must tell the news. The subheads and subtitles...

SEVENTH, the text of a newspaper must tell the news. The headlines must tell the news. The pictures must tell the news. The subheads and subtitles...

SEVENTH, the text of a newspaper must tell the news. The headlines must tell the news. The pictures must tell the news. The subheads and subtitles...

SEVENTH, the text of a newspaper must tell the news. The headlines must tell the news. The pictures must tell the news. The subheads and subtitles...