The philosophy behind much advertising is based on the old observation that every man is really two men - the man he is and the man he wants to be.


The Business of Life (ed. 1949)

William Feather Quotes

The philosophy behind much advertising is based on the old observation that every man is really two men - the man he is and the man he wants to be.

The philosophy behind much advertising is based on the old observation that every man is really two men - the man he is and the man he wants to be.

The philosophy behind much advertising is based on the old observation that every man is really two men - the man he is and the man he wants to be.

The philosophy behind much advertising is based on the old observation that every man is really two men - the man he is and the man he wants to be.