William Cohen Quote

The opportunities and threats existing in any situation always exceed the resources needed to exploit the opportunities or avoid the threats. Thus, strategy is essentially a problem of allocating resources. If strategy is to be successful, it must allocate superior resources against a decisive opportunity.


Winning on the marketing front: the corporate manager's game plan (ed. 1986)


The opportunities and threats existing in any situation always exceed the resources needed to exploit the opportunities or avoid the threats. Thus,...

The opportunities and threats existing in any situation always exceed the resources needed to exploit the opportunities or avoid the threats. Thus,...

The opportunities and threats existing in any situation always exceed the resources needed to exploit the opportunities or avoid the threats. Thus,...

The opportunities and threats existing in any situation always exceed the resources needed to exploit the opportunities or avoid the threats. Thus,...