W. Edwards Deming - Understand Quotes

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A manager of people needs to understand that all people are different. This is not ranking people. He needs to understand that the performance of anyone is governed largely by the system that he works in, the responsibility of management.

W. Edwards Deming

Management's job. It is management's job to direct the efforts of all components toward the aim of the system. The first step is clarification: everyone in the organization must understand the aim of the system, and how to direct his efforts toward it. Everyone must understand the damage and loss to the whole organization from a team that seeks to become a selfish, independent, profit centre.

W. Edwards Deming

The prevailing style of management must undergo transformation. A system can not understand itself. The transformation requires a view from outside.

W. Edwards Deming

To manage one must lead. To lead, one must understand the work that he and his people are responsible for

W. Edwards Deming

Foremost is the principle that the purpose of consumer research is to understand the customer's needs and wishes, and thus design product and service that will provide better living for him in the future. A second principle is that no one can guess the future loss of business from a dissatisfied customer...

W. Edwards Deming