It is not enough that top management commit themselves for life to quality and productivity. They must know what it is that they are committed to - that is, what they must do. These obligations cannot be delegated. Support is not enough; action is required.


Quality, Productivity, and Competitive Position (ed. Massachusetts Institute of Technology Center for Advanced En, 1982)


It is not enough that top management commit themselves for life to quality and productivity. They must know what it is that they are committed to -...

It is not enough that top management commit themselves for life to quality and productivity. They must know what it is that they are committed to -...

It is not enough that top management commit themselves for life to quality and productivity. They must know what it is that they are committed to -...

It is not enough that top management commit themselves for life to quality and productivity. They must know what it is that they are committed to -...