An expert must be BOLD if he hopes to alchemize his homespun theory into
conventional wisdom.


Freakonomics: A Rogue Economist Explores the Hidden Side of Everything (ed. Penguin UK, 2006) - ISBN: 9780141928739


An expert must be BOLD if he hopes to alchemize his homespun theory into conventional wisdom.

An expert must be BOLD if he hopes to alchemize his homespun theory into conventional wisdom.

An expert must be BOLD if he hopes to alchemize his homespun theory into conventional wisdom.

An expert must be BOLD if he hopes to alchemize his homespun theory into conventional wisdom.