Steve Jobs Quote
We had the hardware expertise, the industrial design expertise and the software expertise, including iTunes. One of the biggest insights we have was that we decided not to try to manage your music library on the iPod, but to manage it in iTunes. Other companies tried to do everything on the device itself and made it so complicated that it was useless.
On the design of the iPod, as quoted in Newsweek (14 October 2006) - 2005-09