Originally, I wanted a machine that would cost $100. My idea was to spend nothing on the console technology so all the money could be spent on improving the interface and software. If we hadn't used NAND flash memory [to store data such as games and photos] and other pricey parts, we might have succeeded.

On Wii

November 16, 2006 Business Week interview


Originally, I wanted a machine that would cost $100. My idea was to spend nothing on the console technology so all the money could be spent on...

Originally, I wanted a machine that would cost $100. My idea was to spend nothing on the console technology so all the money could be spent on...

Originally, I wanted a machine that would cost $100. My idea was to spend nothing on the console technology so all the money could be spent on...

Originally, I wanted a machine that would cost $100. My idea was to spend nothing on the console technology so all the money could be spent on...