The nice girl thinks she's giving up something to get something better in return. She gives up control over her own life. When the time comes for her to get what she expected, she winds up disappointed. In addition to being empty-handed, she's depleted.

Why Men Love Bitches: From Doormat to Dreamgirl—A Woman's Guide to Holding Her Own in a Relationship (ed. Simon and Schuster, 2002) - ISBN: 9781605501550