Never Write an Advertisement Which You Wouldn't Want Your Own Family To Read. You wouldn't tell lies to your own wife. Don't tell them to mine. Do as you would be done by.
Bio: Scott Belsky is an American entrepreneur, author and early stage investor best known for co-creating the online portfolio platform, Behance, Inc. In 2010, Belsky was included in Fast Company's "100 Most Creative People in Business" list.