Of course, we are applying advances in technology. But when you use those advances just to boost the processing power, the trade-off is that you increase power consumption, make the machine more expensive and make developing games more expensive. When I look at the balance of that trade-off — what you gain and what you lose — I don't think it's good. Nintendo is applying the benefits of advanced technology, but we're using it to make our machines more power-efficient, quieter and faster to start. And we're making a brand-new user interface. I think that way of thinking is the biggest difference.


Bishop, Todd (2005-05-20). Q&A: Video-game industry maverick promises a Revolution. Seattle Post-Intelligencer. Retrieved on 2007-03-03.

Satoru Iwata Quotes

Of course, we are applying advances in technology. But when you use those advances just to boost the processing power, the trade-off is that you...

Of course, we are applying advances in technology. But when you use those advances just to boost the processing power, the trade-off is that you...

Of course, we are applying advances in technology. But when you use those advances just to boost the processing power, the trade-off is that you...

Of course, we are applying advances in technology. But when you use those advances just to boost the processing power, the trade-off is that you...