Quote of the day
The punters know that the horse named Morality rarely gets past the post, whereas the nag named Self-interest always runs a good race.
Richard M. Perloff
Bio: Richard M. Perloff is an American academic. He is professor of communication at Cleveland State University, where he has taught since 1979.
Known for:
- The dynamics of persuasion
- Persuading People To Have Safer Sex