Richard Koch - Cent Quotes

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Marketing, and the whole firm, should devote extraordinary endeavour towards delighting, keeping for ever and expanding the sales to the 20 per cent of customers who provide 80 per cent.

Richard Koch

There is no shortage of time. In fact, we are positively awash with it. We only make good use of 20 per cent of our time.... The 80/20 principle says that if we doubled our time on the top 20% of activities, we could work a two-day week and achieve 60 per cent more than now.

Richard Koch