Randal Marlin Quote

If you can show that something is to a person's advantage, they have an attractive reason for doing that thing.

Chapter Four, Ethics And Propaganda, p. 140 - Propaganda & The Ethics Of Persuasion (2002)

If you can show that something is to a person's advantage, they have an attractive reason for doing that thing.

If you can show that something is to a person's advantage, they have an attractive reason for doing that thing.

If you can show that something is to a person's advantage, they have an attractive reason for doing that thing.

If you can show that something is to a person's advantage, they have an attractive reason for doing that thing.