A toothbrush is 28 grams of matter, 28 francs to buy and it's made to get rid of scraps of meat from between the teeth. Every gram of matter must provide its service as best it can. My trade is to be a producer of fertile surprises, an opener of doors in people's head.

Starck (1994) Psychanalyse de l'object Starck" in: Le Monde Jan 27, 1994: Cited in: Philippe Patrick Starck (2003) Starck in words. p. 43