Entrepreneurs believe that profit is what matters most in a new enterprise. But profit is secondary. Cash flow matters most.


Managing in the Next Society (ed. Routledge, 2012) - ISBN: 9781136384080


Entrepreneurs believe that profit is what matters most in a new enterprise. But profit is secondary. Cash flow matters most.

Entrepreneurs believe that profit is what matters most in a new enterprise. But profit is secondary. Cash flow matters most.

Entrepreneurs believe that profit is what matters most in a new enterprise. But profit is secondary. Cash flow matters most.

Entrepreneurs believe that profit is what matters most in a new enterprise. But profit is secondary. Cash flow matters most.