There is only one valid definition of a business purpose: to create a customer.


p. 37 - The Practice of Management (1954)


There is only one valid definition of a business purpose: to create a customer.

There is only one valid definition of a business purpose: to create a customer.

There is only one valid definition of a business purpose: to create a customer.

There is only one valid definition of a business purpose: to create a customer.