Norman Potter Quote

The first thing to learn about the deep structure of modern design is that it is relation-seeking and pleasurably so.


What Is a Designer: Things, Places, Messages (ed. Hyphen Press, 2002)


The first thing to learn about the deep structure of modern design is that it is relation-seeking and pleasurably so.

The first thing to learn about the deep structure of modern design is that it is relation-seeking and pleasurably so.

The first thing to learn about the deep structure of modern design is that it is relation-seeking and pleasurably so.

The first thing to learn about the deep structure of modern design is that it is relation-seeking and pleasurably so.