A culture fixated on female thinness is not an obsession about female beauty, but an obsession about female obedience. Women's dieting has become what Yale psychologist Judith Rodin calls a 'normative obsession,' a never-ending passion play given international coverage out of all proportion to the health risks associated with obesity, and using emotive language that does not figure even in discussions of alcohol or tobacco abuse. […] Dieting is the most potent political sedative in women's history; a quietly mad population is a tractable one.

Chapter 6 : 'Hunger', p. 187 - The Beauty Myth (1991)