American advertisers rely on 'essentially illogical' approaches to determine their advertising budgets.


Advertising, The Uneasy Persuasion: Its Dubious Impact on American Society, 1984

Michael Schudson Quotes

American advertisers rely on 'essentially illogical' approaches to determine their advertising budgets.

American advertisers rely on 'essentially illogical' approaches to determine their advertising budgets.

American advertisers rely on 'essentially illogical' approaches to determine their advertising budgets.

American advertisers rely on 'essentially illogical' approaches to determine their advertising budgets.