Michael Porter Quote

There's a fundamental distinction between strategy and operational effectiveness. Strategy is about making choices, trade-offs; it's about deliberately choosing to be different. Operational effectiveness is about things that you really shouldn't have to make choices on; it's about what's good for everybody and about what every business should be doing.


"What is strategy?," 1996

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There's a fundamental distinction between strategy and operational effectiveness. Strategy is about making choices, trade-offs; it's about...

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There's a fundamental distinction between strategy and operational effectiveness. Strategy is about making choices, trade-offs; it's about...

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There's a fundamental distinction between strategy and operational effectiveness. Strategy is about making choices, trade-offs; it's about...

Picture Quote 4

There's a fundamental distinction between strategy and operational effectiveness. Strategy is about making choices, trade-offs; it's about...