He showed the words chocolate cake to a group of Americans and recorded their word associations. Guilt was the top response. If that strikes you as unexceptional, consider the response of French eaters to the same prompt: celebration.


In Defence of Food: The Myth of Nutrition and the Pleasures of Eating (ed. Penguin UK, 2008) - ISBN: 9780141908519

Michael Pollan Quotes

He showed the words chocolate cake to a group of Americans and recorded their word associations. Guilt was the top response. If that strikes you as...

He showed the words chocolate cake to a group of Americans and recorded their word associations. Guilt was the top response. If that strikes you as...

He showed the words chocolate cake to a group of Americans and recorded their word associations. Guilt was the top response. If that strikes you as...

He showed the words chocolate cake to a group of Americans and recorded their word associations. Guilt was the top response. If that strikes you as...